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Case Study · Web & Mobile App Development

heyy,

An anonymous empathy network connecting people who need to talk with helpers who listen.

95%

GTmetrix performance score

2

Platforms: WordPress site + Flutter app

1:1

Anonymous chat matching, helper to user

heyy,

Challenge

heyy. needed two things fast: a marketing website that could convert visitors into early sign-ups without feeling clinical, and a cross-platform mobile app that could anonymously match people with trained "helpers" for real conversations.

How we partnered

We built and performance-optimised the WordPress marketing site to a 95% GTmetrix score, then built the companion Flutter and Firebase mobile app - enabling anonymous chat matching between users and helpers, a guided day-by-day wellbeing pathway inside the app, and a directory of specialised experts users could book directly.

Inside the product

The heyy. mobile app, built in Flutter - capturing how someone is feeling before matching them with a helper.
The heyy. mobile app, built in Flutter - capturing how someone is feeling before matching them with a helper.
A guided, day-by-day pathway inside the app, alongside live helper chat.
A guided, day-by-day pathway inside the app, alongside live helper chat.
A blog and resource hub to support the community between conversations.
A blog and resource hub to support the community between conversations.
A directory of specialised professionals users can book directly.
A directory of specialised professionals users can book directly.

Technology used

FirebaseFlutterWordPress

Where AI could go next

The natural next step for a platform like heyy. is AI-assisted triage - using sentiment signals from a user's first message to route them to the right helper or expert faster, without ever compromising anonymity.

A performant site and a working cross-platform app, ready for early access.

heyy. launched with a fast, conversion-ready website and a functioning app connecting users to helpers - the foundation for growing their early-access community.

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